At a glance
- •Client: Wise, the global money platform, celebrating its Nasdaq listing.
- •Event: a brand activation in Times Square at the Nasdaq MarketSite, produced by IDEKO Productions.
- •Maker: Panda Patches, a US-headquartered custom patch company producing at its own overseas facility.
- •Product: 9,600 woven patches across 16 designs, in Wise's signature green.
- •Timeline: mockups for the first 10 designs sent under 3 hours after artwork arrived; delivered in two shipments on May 4 and May 7, both on their contractual dates.
- •Use: giveaway patches handed to the crowd at the opening-bell activation.
Congratulations, Wise
First, the part that matters most: congratulations to Wise on going public. Taking a company from a London startup to the Nasdaq opening bell is a milestone very few teams ever reach, and we were genuinely proud that custom patches from Panda Patches were part of how Wise marked the day.
The moment in Times Square
Wise celebrated its Nasdaq listing with a full brand activation in Times Square at the Nasdaq MarketSite, produced by IDEKO Productions. Brand-green ran through everything, from the billboards to a giveaway for the crowd gathered for the opening bell. The patches were part of that giveaway, going out alongside the rest of the Wise-green merch.
The brief: brand-exact, at scale, on a fixed date
For the giveaway, Wise needed patches that matched their brand exactly, at event scale, and ready before a date that could not move. An opening bell does not wait on a production queue. That meant the artwork had to be right the first time, the color had to be true Wise green, and several thousand finished patches had to arrive before the event, not after it.
What we delivered: 9,600 woven patches
Panda Patches delivered 9,600 woven patches across 16 Wise designs in the brand's signature green, made for the giveaway with backing that presses straight onto a hat, jacket, or tote. Woven construction was the right call for artwork this detailed — it holds fine line work and small type that embroidery thread would blur.
Like every Panda Patches order, each design went out as a digital mockup first and only moved into production once Wise approved it, so nothing was made until the brand signed off on the artwork and the color.
Two shipments, two contractual dates, both met
The timeline was tight and the dates were fixed. The first batch of artwork arrived on April 21 and mockups for those 10 designs went back under 3 hours later. Approvals came through on April 23 and 24, and the finished patches went out in two shipments, delivered on May 4 and May 7 — each on the date it had been promised for.
Nothing entered production before Wise approved the design and the color, and no rush surcharge was applied.
On the day
The patches went into Wise's green giveaway bags in Times Square, in the hands of the crowd celebrating the listing. A publicly-listed global brand, on one of its biggest days, trusted Panda Patches to deliver brand-exact quality at scale, on dates that could not slip. That is the same standard we hold whether an order is 5 patches or, like this one, 9,600.
